What We Did
Adventure Anderson was a marketing plan that The Bingham Group created to promote Anderson County as a premiere destination in beautiful East Tennessee, for a day trip or a vacation getaway. The Bingham Group created ten, 2-5 minute promotional web videos; five 15-second commercial web spots; a detailed magazine story about Anderson County including beautiful landscape photographs, a list of activities to do, and a multitude of attractions that Anderson County has to offer guests.
Our Results
We worked directly with Anderson County to address their goals and increase their tourism in the area. We created several videos and graphics that were used on social media and in print magazines.