September 2023

he 10th Annual Monroe Life Balloon Festival was a huge success raising over $150K. This was the largest festival to date and broke all the records set by previous years!

Our annual balloon festival benefits The Boys & Girls Club of Monroe County and the funds help them provide after school activities to families and kids in the community. We’re proud to support them and all that they do, and with this year’s festival being such a success, we were able to give them the largest amount in years!

Our pilots, sponsors, bands, food vendors, craft vendors, our VIP food sponsor, Longhorn SteakHouse and our staff all played a role in helping this year’s event be the best one yet. Be sure to check out the Monroe Life Balloon Festival page and share your favorite photos with us – we’d love to see them!

he Bingham Group has been awarded a state contract for Pick Tennessee Products. This contract will have us creating social media ads that will run throughout the entire state of Tennessee in efforts to increase their online following and traffic by 20%. Our team is excited to work with the state and help them plan, create, and monitor their social media advertising as well as any graphic design they need along the way. This is another major state level contract that has been awarded to us!

For more than thirty years, Pick Tennessee Products has been a part of the Tennessee Department of Agriculture connecting people everywhere to all of the great things that come from Tennessee’s farms and food businesses. From produce and pumpkin patches, to honey and handmade soaps, to cheeses and artisan chocolates, you can live local when you Pick Tennessee Products.

fter years of hard work building a full-service marketing and advertising agency, publishing twelve magazines a year, restoring a historic home in Madisonville, and being a wonderful mother to three girls, Lisa Bingham has been recognized as one of the Top Five Business Women of the Year in Monroe County. This prestigious award serves as recognition for all she’s done over the years. She received the award from the Monroe County Chamber of Commerce at the 2023 Women in Business Gala. Lisa was one of 88 nominees and was very honored by the award.

A Madisonville native, Lisa founded The Bingham Group in 1989. In 2009, she started Monroe Life magazine to promote Monroe County and highlight its people and beauty. This was followed by McMinn Life and Farragut Life magazines in 2011 and 2015. Lisa has extensive and award-winning experience in all phases of marketing, design, and art direction for advertising, public relations, and community relations campaigns. Lisa’s greatest strengths are derived from her passion for creative conceptualization and design. As such, her artistic disciplines are present in every element of The Bingham Group’s work, from video and visual presentation to print and multi-media campaigns. Her company has successfully completed over 30 contracts with the State of Tennessee so far and has provided marketing for multi-million-dollar companies. Lisa also serves on the Board of Directors of the East Tennessee Foundation.